Creating an Effective Call to Action

Creating an Effective Call to Action

The call to action is often considered one of the most important – and most overlooked – aspects of online lead generation. A call to action is the statement, phrase or design that prompts potential sales leads into contacting you, and it’s critical to get right if...
Most Popular Employee Benefits

Most Popular Employee Benefits

It’s no secret that employee benefits attract and keep the best talent, but which benefits are the most popular? The best employees can afford to be choosy about their jobs, so it’s important that you offer as attractive a benefits package as possible....
Have Employees Help with Hiring

Have Employees Help with Hiring

Della, a member of the job selection team, is asking questions of candidates. Next to her, Aldo is jotting down the candidate’s responses. They’re both in overalls and work boots. Something sets this selection team apart from most others: they’re...
Take Special Care with Uncashed Paychecks

Take Special Care with Uncashed Paychecks

Scenario Your company issues final paychecks to an employee who is moving out of town and leaves only a forwarding address. A year later, the employee still has uncashed paychecks despite several letters your company has sent offering to void the originals and reissue...